Strategic Sales Leadership training centre in Bangladesh


Strategic Sales Leadership


Successful leadership is not a question of how much you know, but rather how well you execute. The Strategic Sales Leadership (SSL) workshop is designed to transform sales managers into sales leaders, equipping participants with proven tools and methodologies for maximizing the potential of every person on their team. Participants learn how to motivate their team, create an environment for success, get the most out of individual and team temperaments and talent, manage performance and foster professional development among their staff.
The Strategic Sales Leadership (SSL) training program empowers sales managers with specific tools and processes to solve problems and eliminate barriers. Assess performance, diagnose performance problems, and choose the best options from your “developmental strategy toolkit” to address them.
This customized program provides step-by-step training to help leaders and managers implement their vision and achieve goals effectively.

Learning Objectives:

# Distinguish between sales force leadership, management, and supervision.
# Motivate the sales team and convert to ultimate revenue.
# Explain how the LMX model and leadership style approaches contribute to contemporary sales leadership.
# List of the six components of the sales leadership model.
# Discuss five bases of power that affect leadership.
# Explain five influential strategies used in leadership.
# Discuss issues related to coaching the sales force, holding integrative meetings, and practicing ethical management.
# Identify some of the problems encountered in leading and supervising a sales force.


Applied sales approach, Power point presentation, Group exercise, interactive lecture, Discussion & Practical Session, roll playing, Q & A session.

Contents of Training:

Session: 1

# Who is leader?
# Sales Leadership, Sales Management, and Sales Supervision
# Contemporary Views of Sales Leadership
# Leadership Skills
# Principles of strategic sales leadership.
# Creating an Environment of Sales Success
# Communication Skills
# Influence Strategies
# Inspire Maximum Performance

Session: 2

# Assessing Performance Levels
# How LMX model contribute in sales leadership.
# Convert Problems to Opportunities
# Prescriptive and Actionable Feedback
# Leadership Through Results Planning
# Planning and Conducting
# Getting Out of Your Own Way - Behavior Styles and Management Styles
# Setting Goals, Priorities, Measurements and Expectations
# Integrative Meetings

Session: 3

# Approaches to Management Ethics
# Problems in Leadership
# Leadership Model for Sales Management
# Power and Leadership
# Situational Factors
# Managing the sales force
# Leading for the engagement and performance.
# Factors for effective coaching
# Needs and Wants of Salespeople
# How to measure sales force performance
# How to monitor sales force.

Session: 4

# Motivation style.
# Motivate the motivator
# Twelve traits of highly effective sales leaders.
# Adapting leadership and coaching to individual sales representatives` styles, needs, and preferences
# Focusing on team behaviors that lead to business results
# Creating different ways of “winning”
# Building collaboration across functional groups
# Displaying unwavering energy and enthusiasm
# Capturing market share faster model.
# Impact effective sales leadership to sales volume.

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Mid-level sales professional, Sales team leader/coordinator, Manager on wards who are in leadership position in sales can participate. This course is also designed for sales professional who intends to be promoted to leadership position from entry level and desire to be enriched him/herself for leadership position can join. However, Entrepreneur and self-employed are especially encouraged to attend this session.
Arrangement for Certificate, lunch and two tea-break would be made by the Organizer during the workshop.

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