CSR is today`s buzzword for industries and corporations. To many, it sounds synonymous to magnanimity, to others it represents corporate philanthropy. To many others yet, it represents charity.
CSR today is perceived in a manner 7 blind people tried to figure out the shape of an elephant - as described in popular tales.
Whatever differences are there in the perception of CSR, one unanimous aspect is visible, related to CSR ¡V which is, every business house today feels that it should do something about CSR.
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